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In my highschool psych class we actually went to an elementary school and did this experiment with the kiddos. It was a while ago but if I recall correctly, 9/10 times they thought tall = bigger. I bet some people never grow out of that mindset or at least at first glance our less smart brain goes “tall is big!”
I guarantee these big corporations have psych majors working in their marketing teams and it’s 100% intentional.
Oh for sure, it’s definitely a whole wing of the organization. People are the ones who spend money, so if you want more money, study and exploit the people who spend it.
