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This is exactly what subway is doing.
“A regular deli charges $16 for a sub/hero/grinder/hoagie/pickafuckingnameforalongsandwitch so we’re charging $14! It’s less they’ll still come the econ 101 book says they will! I’ll take my multimillion dollar bonus now tyvm.”
Except a regular deli actually puts meat on their subs instead of lightly rubbing the sub with a piece of turkey then filling it with lettuce.
Yeah, but a regular deli makes a decent fucking sandwich and isn’t using the cheapest institutional ingredients imaginable.