You must log in or register to comment.
Some marketing strategies are pseudoscience, but this one isn’t.
Does anyone in the thread have actual info to back this up?
This doesn’t meet the bar you want, but my marketing professor called the .99 idea the single greatest thing to come out of marketing in a century.
Sounds about right.
Marketing hasn’t done anything positive for humanity. It is all just to manipulate people into buying shit they don’t need. It is the main driver for the overconsumption.
You should be able to find various tests and studies of this phenomenon on Google
So, it’s a “no” than?
It’s a yes but find it yourself
